4 phase launch:-
(i) 1-MIN INTERSTITIAL to create an awareness of the upcoming campaign
(ii) 30-SEC RECRUITMENT trailer to drive participants to the campaign-site
(iii) 30-SEC VOTING TRAILER to drive audience to vote for the finalists they like best
(iv) 30SECS / 1-MIN INTERSTITIAL to announce the winner and closure of the campaign
2009
GIMME 5!
MANDARIN | ENGLISH
PG LIM
PG LIM
PG LIM
MEDIACORP CHANNEL 8, U & 5
April 24, 2017
Marketing Campaigns, Videos and Television Commercials